Creativity & Ideas

Creativity & Ideas

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If you have no intuitive sense of design, then call yourself an “information architect” and only use Helvetica.

David Carson
David Carson

An American graphic designer and surfer, best known for his innovative magazine design (Ray Gun), and use of experimental typography.

  • Design & Arts
  • Creativity & Ideas
  • Talent
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When our communication fails to progress beyond information, and we don’t change it into idea form, we should not be surprised that response is slow.

Steve Adams
Steve Adams

Popular conference speaker and writer who worked in TV, radio and magazines and as Tearfund’s Head of Global Brand and Communication.

  • Marketing & Advertising
  • Content Marketing
  • Copywriting
  • Creativity & Ideas
  • Persuasion
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The right idea is often the opposite of the obvious.

Alex F. Osborn
Alex F. Osborn

An American advertising executive and the author of the creativity technique named brainstorming.

  • Design & Arts
  • Marketing & Advertising
  • Creativity & Ideas
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Ludwig Mies van der Rohe
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It is better to be good than to be original.

Ludwig Mies van der Rohe
Ludwig Mies van der Rohe

Architect and the last director of the Bauhaus, a seminal school in modern architecture.

  • Architecture
  • Design & Arts
  • Creativity & Ideas
  • Living Spaces
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Just as the sound of a tree crashing in the forest is unheard if nobody is there to hear it, so creative ideas vanish unless there is a receptive audience to record and implement them.

Mihaly Csikszentmihalyi
Mihaly Csikszentmihalyi

A Hungarian-American psychologist. He recognized and named the psychological concept of "flow", a highly focused mental state conducive to productivity.

  • Design & Arts
  • Collective Thinking
  • Creativity & Ideas
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Learn more If designers and researchers do not sometimes fail, it is a sign that they are not trying hard enough—they are not thinking the great creative thoughts that will provide breakthroughs in how we do things. It is possible to avoid failure, to always be safe. But that is also the route to a dull, uninteresting life.

Donald A. Norman
Donald A. Norman

An American researcher, professor, and author (The Design of Everyday Things). As Apple’s User Experience Architect (90's), he became the first person to have UX in his job title.

  • Design & Arts
  • Creativity & Ideas
  • Flops & Failures
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Messages don’t prompt the brain to action. But as ideas, they do!

Steve Adams
Steve Adams

Popular conference speaker and writer who worked in TV, radio and magazines and as Tearfund’s Head of Global Brand and Communication.

  • Marketing & Advertising
  • Content Marketing
  • Copywriting
  • Creativity & Ideas
  • Persuasion
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A fundamental part of creative process is making mistakes together. There’s no learning without trying lots of ideas and failing lots of times.

Jony Ive
Jony Ive

Former Chief Design Officer of Apple, currently serving as a Chancellor of the Royal College of Art.

  • Design & Arts
  • Collective Thinking
  • Creativity & Ideas
  • Making Mistakes
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Creativity is just connecting things. When you ask creative people how they did something, they feel a little guilty because they didn’t really do it, they just saw something. It seemed obvious to them after a while. That’s because they were able to connect experiences they’ve had and synthesize new things.

Steve Jobs
Steve Jobs

A pioneer of the personal computer revolution of the 1970s and 1980s and a co-founder and later a chief executive officer (CEO) of Apple Inc.

  • Design & Arts
  • Creativity & Ideas
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Rules can be broken – but never ignored.

David Jury
David Jury

A writer, award-winning graphic designer and the head of the MA course of Art at the Colchester Institute.

  • Design & Arts
  • Creativity & Ideas
  • Design Principles
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