A British Iraqi architect from Baghdad. The "Queen of the curve", who liberated architectural geometry, giving it a whole new expressive identity
Creativity
Creativity & Ideas
Rules can be broken – but never ignored.
David Jury
A writer, award-winning graphic designer and the head of the MA course of Art at the Colchester Institute.
Creativity & Ideas
Design Principles
If designers and researchers do not sometimes fail, it is a sign that they are not trying hard enough—they are not thinking the great creative thoughts that will provide breakthroughs in how we do things. It is possible to avoid failure, to always be safe. But that is also the route to a dull, uninteresting life.
Donald A. Norman
An American researcher, professor, and author (The Design of Everyday Things). As Apple’s User Experience Architect (90's), he became the first person to have UX in his job title.
Creativity & Ideas
Flops & Failures
The right idea is often the opposite of the obvious.
Alex F. Osborn
An American advertising executive and the author of the creativity technique named brainstorming.