If you have no intuitive sense of design, then call yourself an “information architect” and only use Helvetica.
David Carson
An American graphic designer and surfer, best known for his innovative magazine design (Ray Gun), and use of experimental typography.
Creativity & Ideas
Talent
The level of control provided by a system should be related to the proficiency and experience levels of the people using the system.
William Lidwell
The Director of Design at Stuff Creators Design in Houston and author of the best-selling design book, Universal Principles of Design.
Design Principles
UI Design
When it comes to design, beauty boils down to two things: fulfilling a function well and bringing joy. In other words, beauty in design is less about aesthetic beauty and more about how well it helps us perform certain tasks.
Alan Moore
A British designer, artist, and entrepreneur. Advised companies such as Hewlett Packard, Microsoft, and Coca Cola.
Beauty
Design Principles
Good Design
The impression, and not just the first one, is largely formed at the entry point, physical or attentional, to a system or environment. People do judge books by their covers and Internet sites by their first pages.
William Lidwell
The Director of Design at Stuff Creators Design in Houston and author of the best-selling design book, Universal Principles of Design.