Creativity & Ideas

Creativity & Ideas

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Rules can be broken – but never ignored.

David Jury
David Jury

A writer, award-winning graphic designer and the head of the MA course of Art at the Colchester Institute.

  • Design & Arts
  • Creativity & Ideas
  • Design Principles
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Zaha Hadid Work
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There are 360 degrees, so why stick to one?

Zaha Hadid
Zaha Hadid

A British Iraqi architect from Baghdad. The "Queen of the curve", who liberated architectural geometry, giving it a whole new expressive identity

  • Architecture
  • Creativity
  • Creativity & Ideas
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Ludwig Mies van der Rohe
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It is better to be good than to be original.

Ludwig Mies van der Rohe
Ludwig Mies van der Rohe

Architect and the last director of the Bauhaus, a seminal school in modern architecture.

  • Architecture
  • Design & Arts
  • Creativity & Ideas
  • Living Spaces
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Zebra Elephants Unique Different
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The greatness of art is to find not what is common, but what is unique.

Isaac Bashevis Singer
Isaac Bashevis Singer

A Polish-American writer in Yiddish, awarded the Nobel Prize in Literature in 1978.

  • Design & Arts
  • Creativity & Ideas
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The right idea is often the opposite of the obvious.

Alex F. Osborn
Alex F. Osborn

An American advertising executive and the author of the creativity technique named brainstorming.

  • Design & Arts
  • Marketing & Advertising
  • Creativity & Ideas
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When our communication fails to progress beyond information, and we don’t change it into idea form, we should not be surprised that response is slow.

Steve Adams
Steve Adams

Popular conference speaker and writer who worked in TV, radio and magazines and as Tearfund’s Head of Global Brand and Communication.

  • Marketing & Advertising
  • Content Marketing
  • Copywriting
  • Creativity & Ideas
  • Persuasion
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Messages don’t prompt the brain to action. But as ideas, they do!

Steve Adams
Steve Adams

Popular conference speaker and writer who worked in TV, radio and magazines and as Tearfund’s Head of Global Brand and Communication.

  • Marketing & Advertising
  • Content Marketing
  • Copywriting
  • Creativity & Ideas
  • Persuasion
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Learn more If designers and researchers do not sometimes fail, it is a sign that they are not trying hard enough—they are not thinking the great creative thoughts that will provide breakthroughs in how we do things. It is possible to avoid failure, to always be safe. But that is also the route to a dull, uninteresting life.

Donald A. Norman
Donald A. Norman

An American researcher, professor, and author (The Design of Everyday Things). As Apple’s User Experience Architect (90's), he became the first person to have UX in his job title.

  • Design & Arts
  • Creativity & Ideas
  • Flops & Failures
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