Alex F. Osborn
An American advertising executive and the author of the creativity technique named brainstorming.
- Design & Arts
- Marketing & Advertising
- Creativity & Ideas
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Creativity & Ideas
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Steve Adams
Popular conference speaker and writer who worked in TV, radio and magazines and as Tearfund’s Head of Global Brand and Communication.
- Marketing & Advertising
- Content Marketing
- Copywriting
- Creativity & Ideas
- Persuasion
Loading...Learn more If designers and researchers do not sometimes fail, it is a sign that they are not trying hard enough—they are not thinking the great creative thoughts that will provide breakthroughs in how we do things. It is possible to avoid failure, to always be safe. But that is also the route to a dull, uninteresting life.
Donald A. Norman
An American researcher, professor, and author (The Design of Everyday Things). As Apple’s User Experience Architect (90's), he became the first person to have UX in his job title.
- Design & Arts
- Creativity & Ideas
- Flops & Failures
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Isaac Bashevis Singer
A Polish-American writer in Yiddish, awarded the Nobel Prize in Literature in 1978.
- Design & Arts
- Creativity & Ideas
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A fundamental part of creative process is making mistakes together. There’s no learning without trying lots of ideas and failing lots of times.
Jony Ive
Former Chief Design Officer of Apple, currently serving as a Chancellor of the Royal College of Art.
- Design & Arts
- Collective Thinking
- Creativity & Ideas
- Making Mistakes
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Many innovations fail because consumers irrationally overvalue the old while companies irrationally overvalue the new.
Nir Eyal
Author of books on technology, psychology and business whose writings appear in the Harvard Business Review, The Atlantic, TechCrunch, and Psychology Today.
- Other
- Creativity & Ideas
- Innovation & Adaptation
- Product Design
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Just as the sound of a tree crashing in the forest is unheard if nobody is there to hear it, so creative ideas vanish unless there is a receptive audience to record and implement them.
Mihaly Csikszentmihalyi
A Hungarian-American psychologist. He recognized and named the psychological concept of "flow", a highly focused mental state conducive to productivity.
- Design & Arts
- Collective Thinking
- Creativity & Ideas
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Ludwig Mies van der Rohe
Architect and the last director of the Bauhaus, a seminal school in modern architecture.
- Architecture
- Design & Arts
- Creativity & Ideas
- Living Spaces
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