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UX Research

UX Research

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The important part of listening to project stakeholders is to hear what isn’t being said. Often, what people say and what they mean can be two completely different things.

Tom Greever
Tom Greever

An experienced product and design leader with a successful track record leading product and UX design teams from strategy to delivery. Author of the book Articulating Design Decisions.

  • Project Management
  • UX Design
  • Collaboration
  • Communication
  • UX Research
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Research is an excellent prophylactic against unexpected complexity.

Erika Hall
Erika Hall

Design consultant & co-founder of the famous Mule Design Studio. Erika is also known as an insightful speaker & writer on the topics of UX research & design.

  • UX Design
  • Complexity
  • Strategy & Planning
  • UX Research
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If you can’t measure something, you probably can’t achieve or manage it simply because you’ll never know if you’ve reached it.

Joe Natoli
Joe Natoli

UX designer who writes books, runs podcast and teaches public about designing and building great products that deliver meaningful user experience (UX).

  • Design & Arts
  • Project Management
  • Analytics
  • UX Design
  • UX Research
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The trained observer can often spot difficulties and solutions that even the person experiencing them does not consciously recognize. It is because most people are unaware of their true needs.

Donald A. Norman
Donald A. Norman

An American researcher, professor, and author (The Design of Everyday Things). As Apple’s User Experience Architect (90's), he became the first person to have UX in his job title.

  • Design & Arts
  • Psychology
  • UX Design
  • UX Research
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Familiarity breeds assumptions and blind spots. Nothing slows down design and development projects as much as arguing over personal opinions.

Erika Hall
Erika Hall

Design consultant & co-founder of the famous Mule Design Studio. Erika is also known as an insightful speaker & writer on the topics of UX research & design.

  • UX Design
  • Problem Solving
  • Subjectivity
  • UX Research
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Research matters even if you’re designing something you believe to be totally novel, current behaviours determine whether your design has a chance of being relevant and intelligible to the participants.

Erika Hall
Erika Hall

Design consultant & co-founder of the famous Mule Design Studio. Erika is also known as an insightful speaker & writer on the topics of UX research & design.

  • UX Design
  • UX Research
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Engineers and designers simultaneously know too much and too little. They know too much about the technology and too little about how other people live their live and do their activities.

Donald A. Norman
Donald A. Norman

An American researcher, professor, and author (The Design of Everyday Things). As Apple’s User Experience Architect (90's), he became the first person to have UX in his job title.

  • Design & Arts
  • Psychology
  • UX Design
  • UX Research
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Familiarity breeds assumptions and blind spots. Your desire to find out needs to be stronger than your desire to predict.

Erika Hall
Erika Hall

Design consultant & co-founder of the famous Mule Design Studio. Erika is also known as an insightful speaker & writer on the topics of UX research & design.

  • UX Design
  • Problem Solving
  • Subjectivity
  • UX Research
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Design happens in context. And research is simply understanding that context.

Erika Hall
Erika Hall

Design consultant & co-founder of the famous Mule Design Studio. Erika is also known as an insightful speaker & writer on the topics of UX research & design.

  • UX Design
  • Context
  • UX Research
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What people say they do isn’t always a perfect match for what they actually do. Observe the actual action, you may pick up on a few things that they’re not verbalizing. When it comes to user behavior, seeing is most definitely believing.

Joe Natoli
Joe Natoli

UX designer who writes books, runs podcast and teaches public about designing and building great products that deliver meaningful user experience (UX).

  • Design & Arts
  • Asking Customers
  • Interviewing
  • UX Research
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