It’s better to adjust the scope intentionally at the start than be surprised when new information pops up down the road to amend your plans. Research is an excellent prophylactic against unexpected complexity.
Modern technology can be complex, but complexity by itself is neither good nor bad: it is confusion that is bad.
An American researcher, professor, and author (The Design of Everyday Things). As Apple’s User Experience Architect (90's), he became the first person to have UX in his job title.
Real innovation comes from tension and pushback; learn from people who don’t easily navigate your systems. Average people, if they actually exist, don’t challenge your thinking.
The owner of Winnow Research and a PhD student in Carnegie Mellon’s Transition Design program. Hillary is also a researcher who loves in-context interviews and rich synthesis.
Research matters even if you’re designing something you believe to be totally novel, current behaviours determine whether your design has a chance of being relevant and intelligible to the participants.
Design consultant & co-founder of the famous Mule Design Studio. Erika is also known as an insightful speaker & writer on the topics of UX research & design.
The important part of listening to project stakeholders is to hear what isn’t being said. Often, what people say and what they mean can be two completely different things.
An experienced product and design leader with a successful track record leading product and UX design teams from strategy to delivery. Author of the book Articulating Design Decisions.
Loading...