Design Thinking

Design Thinking

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Showing your colleagues and clients the messy design process can be a bit like making sausage: sometimes it can ruin their appetite for the meal.

Leah Buley
Leah Buley

A veteran of the experience design industry, author of the book The User Experience Team of One, and VP of Experience at Publicis Sapient.

  • Design & Arts
  • Complexity
  • Design Process
  • Design Thinking
  • Product Development
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The path to a clean, complete, well-considered product is messy, messy, messy.

Leah Buley
Leah Buley

A veteran of the experience design industry, author of the book The User Experience Team of One, and VP of Experience at Publicis Sapient.

  • Design & Arts
  • Complexity
  • Design Process
  • Design Thinking
  • Product Development
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Products designed and built to achieve business goals alone will eventually fail; personal goals of users need to be addressed.

Alan Cooper
Alan Cooper

An American software designer and programmer. Widely recognized as the “Father of Visual Basic".

  • Design & Arts
  • Design Thinking
  • Industrial Design
  • Product Development
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If we design and construct products in such a way that the people who use them achieve their goals, these people will be satisfied, effective, and happy and will gladly pay for the products and recommend that others do the same.

Alan Cooper
Alan Cooper

An American software designer and programmer. Widely recognized as the “Father of Visual Basic".

  • Design & Arts
  • Design Thinking
  • Industrial Design
  • Product Development
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Our goal isn’t to make money. This may sound a little flippant, but it’s the truth. Our goal and what gets us excited is to try to make great products. We trust that if we are successful people will like them, and if we are operationally competent we will make revenue, but we are very clear about our goal.

Jony Ive
Jony Ive

Former Chief Design Officer of Apple, currently serving as a Chancellor of the Royal College of Art.

  • Design & Arts
  • Entrepreneurship
  • Design Thinking
  • Money
  • Motivation
  • Product Design
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A big definition of who you are as a designer is the way you look at the world. And I guess one of the curses of what you do, is you are constantly looking at something and thinking, ‘Why? Why is it like that? Why is it like that and not like this?’

Jony Ive
Jony Ive

Former Chief Design Officer of Apple, currently serving as a Chancellor of the Royal College of Art.

  • Design & Arts
  • Design Skills
  • Design Thinking
  • Product Design
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Sometimes, it’s necessary to develop new language to express what we’re trying to achieve. How else could a designer communicate a vision to their team or to investors if the technology doesn’t exist yet?

Alan Moore
Alan Moore

A British designer, artist, and entrepreneur. Advised companies such as Hewlett Packard, Microsoft, and Coca Cola.

  • Design & Arts
  • Communication
  • Design Thinking
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I start with the laugh and work backwards from there.

Bill Bailey
Bill Bailey

English actor, comedian, musician and singer. Known for creative ways of incorporating music into his comedy.

  • Other
  • Creativity & Ideas
  • Design Thinking
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Beauty comes from conscious reflection and experience. It is influenced by knowledge, learning, and culture. Objects that are unattractive on the surface can give pleasure. Discordant music, for example, can be beautiful. Ugly art can be beautiful.

Donald A. Norman
Donald A. Norman

An American researcher, professor, and author (The Design of Everyday Things). As Apple’s User Experience Architect (90's), he became the first person to have UX in his job title.

  • Design & Arts
  • Beauty
  • Design Thinking
  • Psychology
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A door may afford pulling or pushing, depending on which way it opens. When a person can see in advance whether to pull or push the door to open it, that’s a good user interface.

Jakob Nielsen
Jakob Nielsen

A former Sun Microsystems Engineer and "The world's leading expert on Web usability" (www.useit.com).

  • Design & Arts
  • Design Thinking
  • UI Design
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