The design process is the one of sifting through the less important to find the essential.
An American football coach, and executive in the National Football League (NFL).
A big definition of who you are as a designer is the way you look at the world. And I guess one of the curses of what you do, is you are constantly looking at something and thinking, ‘Why? Why is it like that? Why is it like that and not like this?’
Former Chief Design Officer of Apple, currently serving as a Chancellor of the Royal College of Art.
I start with the laugh and work backwards from there.
English actor, comedian, musician and singer. Known for creative ways of incorporating music into his comedy.
Creativity & Ideas
Products designed and built to achieve business goals alone will eventually fail; personal goals of users need to be addressed.
An American software designer and programmer. Widely recognized as the “Father of Visual Basic".