UX Design & Marketing Wisdoms - Page 9

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Real innovation comes from tension and pushback; learn from people who don’t easily navigate your systems. Average people, if they actually exist, don’t challenge your thinking.

Hillary Carey

The owner of Winnow Research and a PhD student in Carnegie Mellon’s Transition Design program. Hillary is also a researcher who loves in-context interviews and rich synthesis.

UX Design
Feedback
Innovation
UX Research
UX Testing

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The one who follows the crowd will usually get no further than the crowd. The one who walks alone, is likely to find himself in places no one has ever been.

Albert Einstein

A German-born theoretical physicist who developed the theory of relativity, one of the two pillars of modern physics.

Design & Arts
Being Unique
Creativity
Inspiration

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It is very easy to be different, but very difficult to be better.

Jony Ive

Former Chief Design Officer of Apple, currently serving as a Chancellor of the Royal College of Art.

Design & Arts
Being Better
Creativity
Industrial Design

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Any product that needs a manual to work is broken.

Elon Musk

A business magnate and investor. The founder, CEO, and chief engineer of SpaceX, Tesla and other companies.

Design & Arts
UX Design
Clarity
Documentation
Good Design
Usability

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In general, design failures are caused by lack of thought, not by malicious intent.

Donald A. Norman

An American researcher, professor, and author (The Design of Everyday Things). As Apple’s User Experience Architect (90's), he became the first person to have UX in his job title.

Design & Arts
Bad UX Design
Design Thinking

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Computer Science is the only discipline in which we view adding a new wing to a building as being maintenance.

Jim Horning

An American computer scientist and ACM Fellow.

Website Development
Computer Science
Ongoing Support

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An interesting fact about innovation is that the biggest revelations don’t always come from deliberate discovery or sound scientific theory. Instead, they develop piecemeal over time through random chance, as well as trial and error.