Problem Solving

Problem Solving

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If value goes out to the people who use the product, it’s highly likely that value will come back to the creator. Value out equals value back in.

Joe Natoli
Joe Natoli

UX designer who writes books, runs podcast and teaches public about designing and building great products that deliver meaningful user experience (UX).

  • Design & Arts
  • Design Thinking
  • Problem Solving
  • Value Proposition
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Familiarity breeds assumptions and blind spots. Your desire to find out needs to be stronger than your desire to predict.

Erika Hall
Erika Hall

Design consultant & co-founder of the famous Mule Design Studio. Erika is also known as an insightful speaker & writer on the topics of UX research & design.

  • UX Design
  • Problem Solving
  • Subjectivity
  • UX Research
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Sometimes you need to push past the first obvious idea to uncover the best possible solution to your problem. Your first idea might not be your worst option, but it might not be your best one either.

Audrey Bryson
Audrey Bryson

A user experience researcher and designer with 10 years of experience working in higher education and communications industries.

  • UX Design
  • Ideation
  • Iteration
  • Problem Solving
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A brilliant solution to the wrong problem can be worse than no solution at all: solve the correct problem.

Donald A. Norman
Donald A. Norman

An American researcher, professor, and author (The Design of Everyday Things). As Apple’s User Experience Architect (90's), he became the first person to have UX in his job title.

  • UX Design
  • Design Thinking
  • Problem Solving
  • Usability
  • UX Design
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Familiarity breeds assumptions and blind spots. Nothing slows down design and development projects as much as arguing over personal opinions.

Erika Hall
Erika Hall

Design consultant & co-founder of the famous Mule Design Studio. Erika is also known as an insightful speaker & writer on the topics of UX research & design.

  • UX Design
  • Problem Solving
  • Subjectivity
  • UX Research
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What users say they want is rarely the solution that would best solve their problems. User requests are symptoms of unmet goals and needs, not the solutions.

Doug Collins
Doug Collins

UX designer, writer speaker, mentor within the UX community and the founder and leader of The NUXers, a Denver-based group aimed at giving new UX professionals the skills they need to be successful in the business world. 

  • UX Design
  • Design Thinking
  • Problem Solving
  • Product Design
  • Usability
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There are some serious drawbacks to running with your first flash of insight, and we should all learn to value the importance of multiple concepts.

Audrey Bryson
Audrey Bryson

A user experience researcher and designer with 10 years of experience working in higher education and communications industries.

  • UX Design
  • Ideation
  • Iteration
  • Problem Solving
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Most of the time we don’t choose the best option — we choose the first reasonable option.

Steve Krug
Steve Krug

A usability consultant (Apple, Netscape, AOL, Lexus) and a highly sought-after speaker on usability design.

  • Design & Arts
  • Ideation
  • Iteration
  • Problem Solving
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There is always an easy solution to every problem—neat, plausible and wrong.

Henry L. Mencken
Henry L. Mencken

An American journalist, essayist, satirist, cultural critic, and scholar of American English. He commented widely on the social scene, literature, music, prominent politicians, and contemporary movements.

  • Design & Arts
  • Problem Solving
  • Simplicity
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Like all forms of design, visual design is about problem solving, not about personal preference or unsupported opinion.

Bob Baxley
Bob Baxley

A design executive who lives and works in Silicon Valley. The head of product design at Pinterest where he builds, leads, and manages a multifaceted design team.

  • Design & Arts
  • Problem Solving
  • Purpose of Design
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