Infinite scrolling should never be employed for interfaces in which users need to get to the end of the list quickly, or need to return to a particular list item after navigating elsewhere.
Alan Cooper
An American software designer and programmer. Widely recognized as the “Father of Visual Basic".
Tips & Advice
Usability
UX Design
UX Elements
It doesn’t matter how many times I have to click, as long as each click is a mindless, unambiguous choice.
Steve Krug
A usability consultant (Apple, Netscape, AOL, Lexus) and a highly sought-after speaker on usability design.
Information Architecture
Usability
UX Design
Web Design
The push for simplicity has a purpose. Stripping away non-essential features makes products easier for people to learn from the start and easier to use over time.
Ken Kocienda
Software engineer and designer who worked for Apple for over fifteen years. Ken worked on the software teams that created the Safari web browser, iPhone, iPad, and Apple Watch.
Product Design
Simplicity
Usability
Your objective should always be to eliminate instructions entirely by making everything self-explanatory, or as close to it as possible. When instructions are absolutely necessary, cut them back to the bare minimum.
Steve Krug
A usability consultant (Apple, Netscape, AOL, Lexus) and a highly sought-after speaker on usability design.