Paul Rand

Without contrast, you are dead.

An American art director and graphic designer, best known for his corporate logo designs (ABC, Enron, IBM, NeXT).

Design & Arts

Design Principles

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Surprise me!

Never mistake legibility for communication. Just because something is legible doesn’t mean it communicates. More importantly, it doesn’t mean it communicates the right thing.

David Carson

An American graphic designer and surfer, best known for his innovative magazine design (Ray Gun), and use of experimental typography.

Communication
Design Principles
Legibility
Typography

Purposefully adding a delay to a process can actually increase its perceived value and instill a sense of trust, even when the process itself actually takes much less time.

Wizards of UX

This quote is hard to attribute to one particular person as it is a generally accepted piece of advice repeated by many. It is part of the collective wisdom of Wizards of UX!

Design Principles
IxD
Laws of UX
Timing

People do judge books by their covers, Internet sites by their first pages, and buildings by their lobbies.

William Lidwell

The Director of Design at Stuff Creators Design in Houston and author of the best-selling design book, Universal Principles of Design.

Design Principles
First Impression
UX Design

Progress bars help make wait times tolerable, regardless of their accuracy.

Wizards of UX

This quote is hard to attribute to one particular person as it is a generally accepted piece of advice repeated by many. It is part of the collective wisdom of Wizards of UX!

Animations
Design Principles
IxD
Timing

Spread the wisdom ;)

Related Quotes

David Carson

Wizards of UX

William Lidwell

Wizards of UX

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