If you can’t measure something, you probably can’t achieve or manage it simply because you’ll never know if you’ve reached it.

Joe Natoli
Joe Natoli

UX designer who writes books, runs podcast and teaches public about designing and building great products that deliver meaningful user experience (UX).

Also remember that specific, measurable answers should sound something like this:

“We want to cut the time it takes customers to sign up by at least 30%.”

“We want to cut the number of calls to our call center in half within six months.”

“We want to decrease our shopping cart abandonment to less than 3%.”

Wanna know more? Follow the source!

The text above was taken and slightly edited from the following sources.

Think First: My No-Nonsense Approach to Creating Successful Products

Think First: My No-Nonsense Approach to Creating Successful Products (Book) by Joe Natoli

  • Design & Arts
  • Project Management
  • Analytics
  • UX Design
  • UX Research
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