- Marketing & Advertising
- Content Marketing
- Ideas
- Messaging
Loading...Steve Adams
Popular conference speaker and writer who worked in TV, radio and magazines and as Tearfund’s Head of Global Brand and Communication.
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Contrast works like the pendulum in a clock: to go one way, the pendulum has to first go the other. Each side provides momentum for the other side.
Steve Adams
Popular conference speaker and writer who worked in TV, radio and magazines and as Tearfund’s Head of Global Brand and Communication.
- Communication
- Content Creation
- Content Marketing
- Contrast
- Persuasion
Poorly written error messages can legitimately impact the health of our users by increasing their stress when errors occur. Make sure the voice and tone align with your brand and target personas, and avoid the use of jargon and technical language when possible.
Jennifer Aldrich
A UX-obsessed product designer and writer whose work has appeared in publications such as Creative Bloq, UX Magazine, A List Apart and list goes on. She has spent the last 15 years working mostly for SaaS start-ups.
- Copywriting
- Messaging
- UX Writing
The psychological response people have to poorly crafted error messages can be extremely jarring. The impact that friendly error messages can have on UX is incredible.
Jennifer Aldrich
A UX-obsessed product designer and writer whose work has appeared in publications such as Creative Bloq, UX Magazine, A List Apart and list goes on. She has spent the last 15 years working mostly for SaaS start-ups.
- Copywriting
- Messaging
- UX Writing