Author and advertising creative director. Specializing in technology marketing, Segall was Steve Jobs' agency creative director for 12 years working for NeXT and Apple, and also for Dell, Intel and IBM.
Excellence
Perfectionism
Simplicity
Hearing a succession of mediocre singers does not add up to a single outstanding performance.
Sherwin Rosen
American labor economist who had ties with many American universities and academic institutions including the University of Chicago, the University of Rochester, Stanford University and its Hoover Institution.
Perfectionism
Talent
Good design is instinctive. People just know whether a design is good or bad from the way it feels to use.
Alan Moore
A British designer, artist, and entrepreneur. Advised companies such as Hewlett Packard, Microsoft, and Coca Cola.
Good Design
When it comes to design, beauty boils down to two things: fulfilling a function well and bringing joy. In other words, beauty in design is less about aesthetic beauty and more about how well it helps us perform certain tasks.
Alan Moore
A British designer, artist, and entrepreneur. Advised companies such as Hewlett Packard, Microsoft, and Coca Cola.