Steve Krug

A usability consultant (Apple, Netscape, AOL, Lexus) and a highly sought-after speaker on usability design.

Steve Krug

A usability consultant (Apple, Netscape, AOL, Lexus) and a highly sought-after speaker on usability design.

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There is no one “right” way to design websites. It’s a complicated process and the real answer to most of the questions that people ask me is: IT DEPENDS!

Steve Krug
Steve Krug

A usability consultant (Apple, Netscape, AOL, Lexus) and a highly sought-after speaker on usability design.

  • Design & Arts
  • UX Design
  • Web Design
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When you’re designing Web pages, it’s probably a good idea to assume that everything is visual noise until proven otherwise.

Steve Krug
Steve Krug

A usability consultant (Apple, Netscape, AOL, Lexus) and a highly sought-after speaker on usability design.

  • Design & Arts
  • Website Development
  • Noise & Distraction
  • UX Design
  • Web Design
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It doesn’t matter how many times I have to click, as long as each click is a mindless, unambiguous choice.

Steve Krug
Steve Krug

A usability consultant (Apple, Netscape, AOL, Lexus) and a highly sought-after speaker on usability design.

  • Design & Arts
  • Website Development
  • Information Architecture
  • Usability
  • UX Design
  • Web Design
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Designing, building, and maintaining a great web site isn’t easy. It’s like golf: a handful of ways to get the ball in the hole, a million ways not to. Anyone who gets it even half right has my admiration.

Steve Krug
Steve Krug

A usability consultant (Apple, Netscape, AOL, Lexus) and a highly sought-after speaker on usability design.

  • Design & Arts
  • UX Design
  • Web Design
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1 Star2 Stars3 Stars4 Stars5 Stars
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Most of the time we don’t choose the best option — we choose the first reasonable option.

Steve Krug
Steve Krug

A usability consultant (Apple, Netscape, AOL, Lexus) and a highly sought-after speaker on usability design.

  • Design & Arts
  • Ideation
  • Iteration
  • Problem Solving
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Your objective should always be to eliminate instructions entirely by making everything self-explanatory, or as close to it as possible. When instructions are absolutely necessary, cut them back to the bare minimum.

Steve Krug
Steve Krug

A usability consultant (Apple, Netscape, AOL, Lexus) and a highly sought-after speaker on usability design.

  • Design & Arts
  • UI Design
  • Usability
  • UX Design
Click to rate
1 Star2 Stars3 Stars4 Stars5 Stars
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