Jakob Nielsen

A former Sun Microsystems Engineer and “The world’s leading expert on Web usability” (www.useit.com).

Jakob Nielsen

A former Sun Microsystems Engineer and “The world’s leading expert on Web usability” (www.useit.com).

Learn more

A door may afford pulling or pushing, depending on which way it opens. When a person can see in advance whether to pull or push the door to open it, that’s a good user interface.

Jakob Nielsen
Jakob Nielsen

A former Sun Microsystems Engineer and "The world's leading expert on Web usability" (www.useit.com).

  • Design & Arts
  • Design Thinking
  • UI Design
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  • Design & Arts
Prioritizing Web Usability – “Affordance” is whatever can be done to an object. –

“Affordance” was originally a psychology term used to define the possible actions between a person or animal and the world. Our colleague Donald A. Norman applied the term to the user-experience world in his classic book The Design of Everyday Things. Basically, in design an “affordance” is whatever can be done to an object.

Source: Prioritizing Web Usability (Book) by Jakob Nielsen Hoa Loranger

  • Design History
  • Design Principles
  • UX Design
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We know screen real estate is limited, and attempting to cram too much information on a page often does more harm than good.

Jakob Nielsen
Jakob Nielsen

A former Sun Microsystems Engineer and "The world's leading expert on Web usability" (www.useit.com).

  • Design & Arts
  • Website Development
  • UX Design
  • White Space
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1 Star2 Stars3 Stars4 Stars5 Stars
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