Strategy is empty without change, empty without passion, and empty without people willing to confront the void.

Seth Godin
Seth Godin

An author and former Vice President of Direct Marketing at Yahoo!

“The industrialist (your boss, perhaps) demands that everything be proven, efficient, and risk free. The artist seeks none of these. The value of art is in your willingness to stare down the risk and to embrace the void of possible failure.”
― Seth Godin, The Icarus Deception: How High Will You Fly?