For new products and services to stand a chance, they can’t just be better, they must be nine times better.
Author of books on technology, psychology and business whose writings appear in the Harvard Business Review, The Atlantic, TechCrunch, and Psychology Today.
Loading...Typography in practise is not choosing fonts or making fonts, it’s about shaping text for optimal user experience.
The founder and director of Information Architects, the Tokyo, Zurich, and Berlin-based design agency.
Loading...When our communication fails to progress beyond information, and we don’t change it into idea form, we should not be surprised that response is slow.
Popular conference speaker and writer who worked in TV, radio and magazines and as Tearfund’s Head of Global Brand and Communication.
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Never mistake legibility for communication. Just because something is legible doesn’t mean it communicates. More importantly, it doesn’t mean it communicates the right thing.
An American graphic designer and surfer, best known for his innovative magazine design (Ray Gun), and use of experimental typography.
Loading...Creativity is just connecting things. When you ask creative people how they did something, they feel a little guilty because they didn’t really do it, they just saw something. It seemed obvious to them after a while. That’s because they were able to connect experiences they’ve had and synthesize new things.
A pioneer of the personal computer revolution of the 1970s and 1980s and a co-founder and later a chief executive officer (CEO) of Apple Inc.
Loading...Familiarity breeds assumptions and blind spots. Your desire to find out needs to be stronger than your desire to predict.
Design consultant & co-founder of the famous Mule Design Studio. Erika is also known as an insightful speaker & writer on the topics of UX research & design.
Loading...The total complexity of a system is a constant: as we make the person’s interaction simpler, the hidden complexity behind the scenes increases.
A pioneering computer scientist who helped make it easier for us to interact with computers, whether cutting and pasting text or selecting text by dragging a cursor through it. Tesler worked at Xerox PARC, Apple, Amazon, and Yahoo!
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A British Iraqi architect from Baghdad. The "Queen of the curve", who liberated architectural geometry, giving it a whole new expressive identity
Loading...What people say they do isn’t always a perfect match for what they actually do. Observe the actual action, you may pick up on a few things that they’re not verbalizing. When it comes to user behavior, seeing is most definitely believing.
UX designer who writes books, runs podcast and teaches public about designing and building great products that deliver meaningful user experience (UX).
Loading...When you’re designing Web pages, it’s probably a good idea to assume that everything is visual noise until proven otherwise.
A usability consultant (Apple, Netscape, AOL, Lexus) and a highly sought-after speaker on usability design.
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