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Ken Segall
Author and advertising creative director. Specializing in technology marketing, Segall was Steve Jobs' agency creative director for 12 years working for NeXT and Apple, and also for Dell, Intel and IBM.
Related Quotes
Research matters even if you’re designing something you believe to be totally novel, current behaviours determine whether your design has a chance of being relevant and intelligible to the participants.
Erika Hall
Design consultant & co-founder of the famous Mule Design Studio. Erika is also known as an insightful speaker & writer on the topics of UX research & design.
- UX Research
Engineers and designers simultaneously know too much and too little. They know too much about the technology and too little about how other people live their live and do their activities.
Donald A. Norman
An American researcher, professor, and author (The Design of Everyday Things). As Apple’s User Experience Architect (90's), he became the first person to have UX in his job title.
- Psychology
- UX Design
- UX Research