Edwards Deming - If you can’t describe what you’re doing as a process, then you don’t know what you’re doing

If you can’t describe what you’re doing as a process, then you don’t know what you’re doing.

W. Edwards Deming

American engineer, statistician, professor, author, lecturer, and management consultant.

Project Management

Being Organised
Clarity
Processes

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The excellence of a good design is in direct proportion to its clarity and simplicity.

Vince Lombardi

An American football coach, and executive in the National Football League (NFL).

Clarity
Industrial Design
Simplicity

Tell me sweet, tell me true, or else my dear, to hell with you.

Vince Lombardi

An American football coach, and executive in the National Football League (NFL).

Clarity
Collaboration

Everyone looks at things but very few people see effectively. Designers must be able to see. Seeing means a trained super-awarness of visual codes like shape, colour, texture, pattern and contrast. These codes make a language of vision, much as words are building blocks for verbal language.

Gregg Berryman

A professor at California State University and a practising design consultant and author of several articles and books on design theory and tips on visual communication.

Clarity
Design Skills

When marketers go out with a budget, and that budget is meant to communicate the wonderful experience customers will have, things fall apart if all the other factors such as production, logistics or finance aren’t lined up to deliver the promised experience.

Bryan Eisenberg

Internationally recognized authority and pioneer in online marketing.

Being Organised
Business
Collaboration

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