People prefer simplicity. Given the option, any sane person will choose the simple path over one that’s more complicated.
Ken Segall
Author and advertising creative director. Specializing in technology marketing, Segall was Steve Jobs' agency creative director for 12 years working for NeXT and Apple, and also for Dell, Intel and IBM.
Simplicity
If you can’t describe what you’re doing as a process, then you don’t know what you’re doing.
W. Edwards Deming
American engineer, statistician, professor, author, lecturer, and management consultant.
Being Organised
Clarity
Processes
Simplicity can be many things, but it’s not your ticket to a life of leisure.
Ken Segall
Author and advertising creative director. Specializing in technology marketing, Segall was Steve Jobs' agency creative director for 12 years working for NeXT and Apple, and also for Dell, Intel and IBM.
Simplicity
The aspects of things that are most important for us are hidden because of their simplicity and familiarity. One is unable to notice something because it is always before one’s eyes.
Ludwig Wittgenstein
An Austrian-British philosopher who worked primarily in logic, the philosophy of mathematics and the philosophy of mind. He is considered by some to be the greatest philosopher of the 20th century.