What people say they do isn’t always a perfect match for what they actually do. Observe the actual action, you may pick up on a few things that they’re not verbalizing. When it comes to user behavior, seeing is most definitely believing.

Joe Natoli
Joe Natoli

UX designer who writes books, runs podcast and teaches public about designing and building great products that deliver meaningful user experience (UX).

While doing the UX research, ask people to show you how they go about achieving their goals!

When the interviewee is explaining, “I do this, and then I do this and then I look at this in order to…,” ask them to show you how that happens.

You may watch them struggle to press a key combination, or you may watch them wander around the screen before they can find the link that they’re supposed to click on. Those little things you see will tell you an awful lot in addition to what you’re hearing. When it comes to user behavior, seeing is most definitely believing.

Wanna know more? Follow the source!

The text above was taken and slightly edited from the following sources.

Think First: My No-Nonsense Approach to Creating Successful Products

Think First: My No-Nonsense Approach to Creating Successful Products (Book) by Joe Natoli

  • Design & Arts
  • Asking Customers
  • Interviewing
  • UX Research
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