Topic: Marketing Principles

Marketing Principles

Marketing is the context for just about everything.

Ken Segall

Author and advertising creative director. Specializing in technology marketing, Segall was Steve Jobs' agency creative director for 12 years working for NeXT and Apple, and also for Dell, Intel and IBM.

Marketing & Advertising
Context
Marketing Principles

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80/20 applies to almost everything in business that you can count. Almost every frustration you have in sales has something to do with ignoring 80/20 principle.

Perry Marshall

One of the most expensive business consultants in the world.

Entrepreneurship
Marketing & Advertising
Marketing Principles
Sales

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Marketing Principles

Ken Segall

Perry Marshall

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