- Marketing & Advertising
Why don’t marketers like trampolines?
They’re scared of high bounce rates.
- Marketing Jokes
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- Design & Arts
- Marketing & Advertising
Face-ism – The ratio of face to body in an image perception!
Face-ism ratio, the ratio of face to body, influences the way people on images are perceived!
It was found, that irrespective of gender, people rate individuals in high face-ism images as being more intelligent, dominant, and ambitious than individuals in low face-ism images.
- Design & Arts
- Marketing & Advertising
- Design Principles
- Perception
- Psychology
- Marketing & Advertising
Jonah Berger – If something is built to show, it’s built to grow – Apple Marketing Strategy
Designing products that advertise themselves is a particularly powerful strategy. Steve Jobs and his team realized that seeing others do something makes people more likely to do it themselves. When something is more observable it’s also easier to imitate (as in the case of white Apple earphones or the backlit logo on their computers). Thus a key factor in driving products to catch on is public visibility. If something is built to show, it’s built to grow, or as another famous saying goes: “Monkey see, monkey do”.
- Marketing & Advertising
- Branding
- Mimicking
- Observability & Visibility
- Social Proof
- Design & Arts
It’s no secret that inspiration has a will of its own
It’s no secret that inspiration has a will of its own.
It always seems to hit us at the most awkward possible time, often right when we’re in the middle of something. We must be willing to surrender to inspiration when it comes calling. That might mean dropping what we’re doing and changing plans at the last minute.
- Design & Arts
- Creativity & Ideas
- Inspiration
- Marketing & Advertising
David Gaughran – Writers tend to think everything they write is dire
Let’s be honest with ourselves! Not everything we write is dire, nor golden!
Writers tend to think everything they write is dire or everything they write is golden, often holding both opinions simultaneously and without contradiction.
- Marketing & Advertising
- Content Creation
- Writing