Certainly, a disconnect occurs when the marketing lives apart from the reality of the product experience.
Internationally recognized authority and pioneer in online marketing.
As we get more technically driven, the importance of people becomes more than it’s ever been before. You have to utilize who you are in your work. Nobody else can do that: nobody else can pull from your background, from your parents, your upbringing, your whole life experience.
An American graphic designer and surfer, best known for his innovative magazine design (Ray Gun), and use of experimental typography.
Creativity & Ideas
An expert is someone who has succeeded in making decisions and judgements simpler through knowing what to pay attention to and what to ignore.
Edward de Bono
A British physician, psychologist, author (Six Thinking Hats), inventor, and philosopher. He originated the term lateral thinking.