Real innovation comes from tension and pushback; learn from people who don’t easily navigate your systems. Average people, if they actually exist, don’t challenge your thinking.
The owner of Winnow Research and a PhD student in Carnegie Mellon’s Transition Design program. Hillary is also a researcher who loves in-context interviews and rich synthesis.
Think about the systems you design. Who moves through them with the fewest barriers? Describe that person. Are they typically white, affluent, able-bodied, cisgender, and English-named?
The people who experience systems from the margins will have more insight into how they truly work — can introduce more accurate and justice-oriented perspectives into our work.
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Design consultant & co-founder of the famous Mule Design Studio. Erika is also known as an insightful speaker & writer on the topics of UX research & design.
One of the flaws in the way we recount stories of innovation is that we unfairly single out individuals, ignoring the contribution of lesser mortals.
A British journalist and businessman. He is best known for his writings on science, the environment, and economics.
The trained observer can often spot difficulties and solutions that even the person experiencing them does not consciously recognize. It is because most people are unaware of their true needs.
An American researcher, professor, and author (The Design of Everyday Things). As Apple’s User Experience Architect (90's), he became the first person to have UX in his job title.
The important part of listening to project stakeholders is to hear what isn’t being said. Often, what people say and what they mean can be two completely different things.
An experienced product and design leader with a successful track record leading product and UX design teams from strategy to delivery. Author of the book Articulating Design Decisions.
