Get your UX research processes and materials in order before you start. Research is like kitchen work: the better you prep, the faster and cleaner the work goes. If you don’t prepare, you end up with a huge mess and a kitchen on fire. Always set your ingredients and processes up so they’re easy to reuse as needed.
Familiarity breeds assumptions and blind spots. Nothing slows down design and development projects as much as arguing over personal opinions.
Design consultant & co-founder of the famous Mule Design Studio. Erika is also known as an insightful speaker & writer on the topics of UX research & design.
All it takes to turn potential hindsight into happy foresight is keeping your eyes open and asking the right questions. Failing isn’t the only way to learn.
Design consultant & co-founder of the famous Mule Design Studio. Erika is also known as an insightful speaker & writer on the topics of UX research & design.
What people say they do isn’t always a perfect match for what they actually do. Observe the actual action, you may pick up on a few things that they’re not verbalizing. When it comes to user behavior, seeing is most definitely believing.
UX designer who writes books, runs podcast and teaches public about designing and building great products that deliver meaningful user experience (UX).
Design consultant & co-founder of the famous Mule Design Studio. Erika is also known as an insightful speaker & writer on the topics of UX research & design.
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