Loading...When the point of contact between the product and the people becomes a point of friction, then the designer has failed. On the other hand, if people are made safer, more comfortable, more eager to purchase, more efficient — or just happier — by contact with the product, then the designer has succeeded.
An American industrial engineer, renowned for designing and improving the usability of consumer products such as Hoover vacuum cleaner or the tabletop telephone.
An American researcher, professor, and author (The Design of Everyday Things). As Apple’s User Experience Architect (90's), he became the first person to have UX in his job title.
Productivity soars when a computer and its users interact at a pace (<400ms) that ensures that neither has to wait on the other.
Researcher at IBM Systems, famous for his paper on the human-computer interactions and the requirement for a computer response time to be 400 milliseconds or less.
All it takes to turn potential hindsight into happy foresight is keeping your eyes open and asking the right questions. Failing isn’t the only way to learn.
Design consultant & co-founder of the famous Mule Design Studio. Erika is also known as an insightful speaker & writer on the topics of UX research & design.
