- Marketing & Advertising
Why don’t marketers like trampolines?
They’re scared of high bounce rates.
- Marketing Jokes
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- Design & Arts
Oliver Schöndorfer – Stop using Open Sans!
Typography is the clothes your words wear – Stop using Open Sans!
When looking at a website or app on your phone, what remains from your branding except colors and images – it’s mostly text. For the mobile view of a website there is not much room left for a special layout. And for an app the UX conventions are mostly predetermined by the given platform like iOS or Android (which they should be). So the choice of a font is your chance to stand out.
- Design & Arts
- Typography
- Marketing & Advertising
Fad is a wave in the ocean, and a trend is the tide
Fad is a wave in the ocean, while a trend is the tide
A fad gets a lot of hype, and a trend gets very little. Like a wave, a fad is very visible, but it goes up and down in a big hurry. Like the tide, a trend is almost invisible, but it’s very powerful over the long term. A fad is a short-term phenomenon that might be profitable, but a fad doesn’t last long enough to do a company much good.
- Marketing & Advertising
- Future Trends
- Strategy & Planning
- Design & Arts
- Marketing & Advertising
Face-ism – The ratio of face to body in an image perception!
Face-ism ratio, the ratio of face to body, influences the way people on images are perceived!
It was found, that irrespective of gender, people rate individuals in high face-ism images as being more intelligent, dominant, and ambitious than individuals in low face-ism images.
- Design & Arts
- Marketing & Advertising
- Design Principles
- Perception
- Psychology
- Marketing & Advertising
David Gaughran – Writers tend to think everything they write is dire
Let’s be honest with ourselves! Not everything we write is dire, nor golden!
Writers tend to think everything they write is dire or everything they write is golden, often holding both opinions simultaneously and without contradiction.
- Marketing & Advertising
- Content Creation
- Writing