Everyone looks at things but very few people see effectively. Designers must be able to see. Seeing means a trained super-awarness of visual codes like shape, colour, texture, pattern and contrast. These codes make a language of vision, much as words are building blocks for verbal language.
A professor at California State University and a practising design consultant and author of several articles and books on design theory and tips on visual communication.
If you can’t describe what you’re doing as a process, then you don’t know what you’re doing.
W. Edwards Deming
American engineer, statistician, professor, author, lecturer, and management consultant.
Good design is as little design as possible. Less, but better – because it concentrates on the essential aspects, and the products are not burdened with non-essentials. Back to purity, back to simplicity.
A German industrial designer closely associated with functionalist school of industrial design.
Invest in others before you ask them to invest in you. It is harder to make a withdrawal if you haven’t been making regular deposits.
Meridith Elliott Powel
One of the Top 15 Business Growth Experts to watch by Currency Fair. An award winning author, keynote speaker and business strategist.
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